Whether negotiating a multi-million dollar contract, terms with a new supplier, a raise with the boss, or your child’s allowance, everyone finds themselves striking partnerships and 'making deals' on a daily basis.

In The Seven Strategies of Master Negotiators, author Brad McRae interviews 21 of Canada’s top negotiators to gain insight into their negotiating secrets. Combined with his own experience teaching thousands of people to negotiate, he presents the seven key strategies that can make you a Master Negotiator.

McRae’s interviews with high-profile Canadians from various backgrounds and disciplines, demonstrate these skills in action.

Discover how:

• Isadore Sharp made the Four Seasons synonymous with luxury business travel throughout the world.
• Major-General Lewis MacKenzie re-opened the Sarajevo Airport to bring supplies to war-torn Bosnia.
• Janet Conners succeeded in her fight to bring compensation to those secondarily infected with HIV through tainted blood.
• Buzz Hargrove reached agreements with the Big Three auto manufacturers without resorting to strikes .
• Frank King brought the Winter Olympics to Calgary in 1988 with a $46 million dollar surplus.
• Frank McKenna, former premier of New Brunswick, created over 8,000 jobs on the way to creating his province as a 'have' province.

McRae & Associates Inc.

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